Whether you're an industry professional or a tech enthusiast, this podcast series offers a rare glimpse into the minds of two thought leaders shaping the future of multifamily housing.
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they discuss how Minimum Viable Products (MVP) play a role in creating PropTech solutions, and the willingness of multifamily housing operators to deploy a streamlined version of a solution designed to test market demand and refine functionality.
In this episode, Kerry and Jimmy unpack whether MVPs are a viable strategy in multifamily, or if a more fully baked solution is the only way to win over operators in this complex and crowded space. They explore the unique challenges that PropTech companies face when introducing an MVP and discuss whether iterativedevelopment is a viable path forward, or a recipe for rejection.
Kerry and Jimmy’s Words of Wisdom: “Building a successful PropTech product isn’t just about speed, it’s about establishing trust with operators, ensuring reliability for end users, and making a measurable impact on property performance and resident experience. While the Minimum Viable Product (MVP) approach has proven effective in industries like software-as-a-service (SaaS) and consumer tech, where users are often willing to tolerate early-stage iterations, multifamily housing presents a more complex and demanding landscape.”
Resources: Driving Transformation Ccross The Multifamily Housing Industry
#Multifamily #Proptech #Startups
Kerry W. Kirby is a renowned entrepreneur, technology innovator, and philanthropist. He is the founder and CEO of 365 Connect, a global leader in providing the most advanced automated marketing, leasing, and resident engagement platform for multifamily housing communities. Executing on a progressive vision of creating leading-edge products and services, Kerry has won more technology awards than any other company in his home state, as well as the industry he serves.
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Jimmy Lancaster is one of the most well-known engineers on the Silicon Bayou, specializing in custom software development. He specializes in building high-performance teams that deliver results and exceed expectations. He is the Chief Product Officer of 365 Connect, a global leader in providing the most advanced automated marketing, leasing, and resident engagement platform for multifamily housing communities.
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