Whether you're an industry professional or a tech enthusiast, this podcast series offers a rare glimpse into the minds of two thought leaders shaping the future of multifamily housing.
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they discuss how the modern renter’s journey has been completely transformed in today’s digital-first world. With a wealth of online resources, AI-driven tools, and self-service technologies at their fingertips, renters now have more power than ever to search, evaluate, and validate their housing choices before even stepping foot on a property.
In this episode, Kerry and Jimmy break down the multifaceted digital landscape that guides renters from discovery to decision-making. They examine how search engines, listing platforms, social media, and online reviews play a pivotal role in shaping perceptions while cutting-edge solutions like chatbots, virtual tours, and AI-driven leasing assistants streamline the experience. From the first click to the final lease signature, they discuss how multifamily operators can optimize every digital touchpoint to engage prospects effectively and convert leads into leases.
Kerry and Jimmy’s Words of Wisdom: "Today’s renters aren’t just searching for an apartment; they’re curating their entire living experience through a series of digital interactions. From the first search query to virtual tours, AI-driven chat support, and seamless online leasing, every touchpoint matters. If your leasing journey isn’t intuitive, responsive, and tech-driven, you risk losing prospects before they even step through the door. Multifamily operators must embrace innovation to meet renters where they are - online, on-demand, and on their terms."
Kerry W. Kirby is a renowned entrepreneur, technology innovator, and philanthropist. He is the founder and CEO of 365 Connect, a global leader in providing the most advanced automated marketing, leasing, and resident engagement platform for multifamily housing communities. Executing on a progressive vision of creating leading-edge products and services, Kerry has won more technology awards than any other company in his home state, as well as the industry he serves.
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Jimmy Lancaster is one of the most well-known engineers on the Silicon Bayou, specializing in custom software development. He specializes in building high-performance teams that deliver results and exceed expectations. He is the Chief Product Officer of 365 Connect, a global leader in providing the most advanced automated marketing, leasing, and resident engagement platform for multifamily housing communities.
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